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HUGE recalls bludgeoning the pet food category earlier this year highlighted the importance of safe, healthy, and natural ingredients in pet food. Blue Dog Bakery has been using such ingredients in its dog treats from the company’s inception in 1998, helping to reshape the pet category in the process.
Blue Dog Bakery also pioneered the mainstream acceptance of functional pet treats containing antioxidants, glucosamine, and condroitin, among other nutritional benefits. Realizing that the shoppers for natural dog treats will go to great lengths to get their preferred products, even if it means visiting other stores, Blue Dog has expanded its item selection to include new 16-ounce Live Well Peanut Butter Dog Treats to further satisfy consumer and retailer needs for such offerings.
Since adding Blue Dog Bakery to their pet treat assortment, two national grocery chains have increased category sales by 33.27 percent and 40.08 percent year to date, respectively. The company itself experienced a sales increase of 28 percent in 2006, and is on track to grow sales by 32 percent this year.		  
       


 


       
 

   
       


 
Progressive Grocer Award (pdf)
     
 

2006 Award for Best Dog Treat
Blue Dog Bakery: Softies

These dog treats pass the people test: They look pretty good and even smell okay. More importantly, dogs love them and they hit every upscale dog treat trend you can name: natural, low in fat, and no animal byproducts, preservatives, artificial colors, or additives. A lot of major supermarkets carry them already, as well as natural food and pet stores. Their chewy texture, highquality ingredients, and fancy flavors are apparently prompting some dog owners to enjoy them along with their dogs, for example, on a hiking trail. And after all, how can you go wrong with a dog treat maker that quotes Gandhi in its marketing messages? For more information: (206)323-6958, www.bluedogbakery.com.

  
       


 

Blue Dog Bakery was awarded the Pinnacle Award for being voted one of the Top 25 Most Exciting Pet Products of 2002.

“After consuming a number of very dry martini’s, I ate a Peanut Butter and Molasses flavor dog treat. Soon after I was able to communicate with space aliens through my dental fillings! Have you received many reports of this nature? Do you think it’s the molasses? Or could it be the peanut butter?”— Lake Havasu City, CA

  
             Dog Obesity Quiz
PRESS ARTICLES ON BLUE DOG BAKERY Find Em
 

US News and World Report
Your Dog is Fat. And You Know What to Do(doc.)  March 20, 2008
 

Wall Street Journal
For Fido on a Diet(doc.)  February 7, 2008
 

Whole Health
Off The Leash Spring, 2007
 

Supermarket News
The Royal Treatment March 26, 2007
 

Continental Kennel Club Magazine
Blue Dog Bakery Vol. 3, issue 3, summer 2007
 

Skidmore Scope
Meet the Parents (August, 2006)
 

Supermarket Guru
You Ain't Nothing but a Blue Dog (June 19th, 2006)
 

Progressive Grocer
Basic instincts  (April 15th, 2006)
 

in business (www.jgpress.com)
From Gourmet Food To All-Natural Dog Treats (March-April 2006)
 

Suite101.com
Gourmet is for Dogs Too (November 2005)
 

NaturalFoodNet.com
Don’t Let Your Dog be Blue for the Holidays (November 2005)
  Pet Business
Some Loving From the Oven (October 2005)
  NPI Center
Natural treats reward retailers (September 2005)
  NPI Center
Blue Dog Bakery Gears Up For Holiday Season By Announcing Premium Natural Peanut Butter Soft Dog Treats (August 2005)
  Natural Grocery Buyer
Pets Roll Over For Natural Treats (Summer 2005)		  
  Pet Product News
Blue Dog Bakery Treats Prove Healthy Addiction (May 2005)		  
  Pet Product News
Natural Pet Product Sales Get A Natural Boost (February 2005)		  
  NPI Center
Blue Dog Bakery Announces a New jumbo size package of Natural, Low-Fat Premium Dog Biscuits (March 2005)
  Sun Publications
Feastivities (PDF 290kb)		  
  Pet Product News
Blue Dog Provides Obesity Tips (November 2003)		  
  HeraldTribune.com
Going to the dogs (October 2003)(PDF)		  
  Sunday Star Ledger
Items That A Real Treat (July 2003)		  
  Natural Products Industry CenterNews
Blue Dog is Barking About 'Cheesy' Natural Low-Fat Treats(July 2003) 		 
  Pet Business Magazine
Hmmmm! Treats for theTummy (July 2003)(PDF) 		 
  In-Business Magazine
Bakery Goes To The Dogs (Mar/Apr 2002) 		 
  The Seattle Post-Intelligencer
Online Article (October 2001)
(PDF Version) 		 
     
“My two Akitas, Jason and Kin Rei, give you many thanks. BUT, let me tell you that my other two dogs Lola Dove and Dusty, two Rat Terrier picky eaters love you like a GOD! Thanks for such a wonderful treat that my dogs LOVE.” —Sarah Nicole, California and Puerto Rico
 

 


     
       
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